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  4. How can we track our marketing performance?
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  2. Knowledge Base
  3. Marketing
  4. How can we track our marketing performance?

How can we track our marketing performance?

The campaign URL is very long (it cannot be changed), so we would encourage charities to use free sites like bit.ly to create their own unique campaign URL with UTM tracking parameters. This means you can track your clicks when sharing your campaign across other channels. You can also use your live campaign page and donation report to track your donation progress.

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