Our 14th Christmas Challenge is coming up, and we’re delighted to be able to support so many charities for the 2022 campaign.
Applications for this year’s challenge have been better than ever before, and we’re thankful to every charity and champion who has gotten involved in the campaign so far.
- We received 1,287 applications from charities, a 7% increase compared to last year.
- Of those applications, 40% of charities were completely new to Big Give and had not participated in a campaign before.
- Of those applications, 1074 charities (83% of applicants) raised over £1,000 in pledges and were eligible to receive additional Champion funding.
- The median annual income for charities that completed an application was £480,002
- Of the charities eligible to receive Champion funding, 905 charities (84%) received an offer of Champion funding, either full or partial, compared to 74% of charities in the 2021 Christmas Challenge.
- There was a 3% increase in the amount of pledges raised altogether by charities compared to the 2021 Christmas campaign. The average amount pledged for this year equalling £14,081
- There was a 65% increase in the amount of Champion funding available for the 2022 Christmas Challenge compared to 2021. The average amount of Champion funding offered to charities was £10,490
- Of the charities offered Champion funding, 55% included ‘Health and Wellbeing’ as a category for their application. Education/training and employment were second with 35%.
- Of the charities offered Champion funding, 49% included children (3-18) as a beneficiary of their campaign, general public and humankind came second with 33%.
- Of the charities offered Champion funding, 60% had an annual income under £1m, and overall, 43% had an annual income under £500k.
The cost of living crisis is having a detrimental impact on charities. Charities are experiencing extremely high demand at a time when income is declining, and it’s more important than ever that we pull together to support those who need it most.
This year, we are thankful to the Champions, who have generously provided more funding than ever to help charities raise money this Christmas. Our mission at Big Give is to ensure that one day, we can have 100% of charities that apply to our campaigns receive the funding they need. And as we continue to grow, we’re hopeful that more philanthropists will partner with us to help make this vision become a reality.
A big thank you to all the charities who took the time to apply; we can’t wait until Christmas!
Until next time,
Big Give Team