Mental health challenges affect a significant proportion of the population – often remaining hidden, unseen or unsaid. Kind²Mind is dedicated to supporting charities making a meaningful difference, by turning every small act of kindness into a powerful force for change.
Kind²Mind Update
After careful consideration, we’ve made the decision to pause the Kind²Mind campaign. We’ll be using this time to explore new and innovative ways to continue strengthening our support for charities through upcoming match funding opportunities.
Our 2024 results
For interested funders
Champion Sign-up Process
- Get in touch with Big Give. We’ll send you a Champion commitment form, and once completed, we’ll establish the portfolio of Charities, taking into account your preferences.
Funders, who we call Champions, and Pledgers.
A Champion can include high-net-worth individuals, foundations, philanthropists, trusts, statutory bodies, companies and more. A Pledger can be anyone in the charity’s network. This may include a trustee, foundation, trust, company, volunteer, high-net-worth individual and others.
The public will be told if matching funds are available or not when they donate. When donating, match funds are reserved for 30 minutes to complete the donation. All donations are matched in real-time, and donors can see how much match funding has been allocated to their donation.
Funds received during the campaign are restricted to the information outlined in the application until the charity has hit their target. If a charity receives additional online donations after hitting its target, these funds may be unrestricted. Charities improving mental health as part of their core mission may use the campaign to raise unrestricted funds as long as it meets the eligibility requirements.
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