The Christmas Challenge is always a powerful showcase of generosity, creativity and collaboration, and 2025 was no exception. We’re delighted to celebrate the charities that went above and beyond in this year’s campaign through our Christmas Challenge Awards.

A huge thank you to every organisation that submitted a case study. Your dedication, innovation and impact made the judging process both inspiring and incredibly difficult. Each submission reflected the passion, creativity and resilience that make this sector so special.

And now, the winners…

🏆 Small Charity Award
Awarded to a small charity that delivered exceptional results and impact during the campaign.

Congratulations to The Cycle for demonstrating what a focused, strategic approach can achieve through targeted communications and engaging marketing assets.

🏆 Newcomer Award
Celebrating a first-time participant who made a lasting impression.

Well done to Mission Direct, whose fresh ideas and enthusiasm stood out – particularly in how they balanced creativity with capacity as a small team.

🏆 Exceptional Planning Award
Recognising outstanding strategy and execution throughout the Christmas Challenge.

Rainbows Hospice for Children and Young People impressed judges with their meticulous preparation, ensuring every element of their campaign was carefully timed for maximum impact.

🏆 Supporter Engagement Award
Awarded to charities that went above and beyond to inspire and mobilise their supporters.

LGBT Foundation stood out for their creative approach to donor engagement, successfully energising their community, involving their team and building meaningful, lasting connections.

🏆 Creative Fundraising Award
Celebrating an innovative and original campaign approach.

Congratulations to James’ Place, whose imaginative use of poetry beautifully captured the spirit of the Challenge and inspired supporters to give.

🏆 Supporters’ Choice Award
Voted for by the public, this award recognises the charity whose supporters showed up loud and proud across social media during campaign week.

Congratulations once again to Child.org.

We’re delighted that each of our 2025 award winners will receive £1,000 in unrestricted funding from Big Give to support their ongoing work.

To learn more about this year’s winners, explore their case studies here: biggive.org/case-studies/

Highly Commended

We’d also like to recognise several charities that narrowly missed out on an award but delivered exceptional campaigns. Their entries impressed the judges and demonstrated the same creativity, commitment and impact that make the Christmas Challenge so special.

Each of their case studies will be shared on our website as valuable learning resources for charities preparing for future campaigns.

💫 Stop the Traffik
Their campaign stood out for its thoughtful reflection on past learnings and clear, accessible presentation – a strong example of continuous improvement in action.

💫 StandOut Programmes
Judges praised their ethical storytelling approach, placing lived experience at the centre of their communications and allowing the communities they serve to shape the narrative.

💫 Jimmy’s Cambridge
With a well-executed campaign and inspiring results, their case study is a brilliant example of how new charities can maximise the opportunity presented by the Christmas Challenge.

Celebrating every effort

Fundraising takes dedication, creativity and collaboration, and the Christmas Challenge Awards exist to celebrate the impact behind every campaign. From small charities achieving big breakthroughs to seasoned participants refining their approach year after year, each organisation played a vital role in this year’s success.

We are incredibly proud of our winners and every charity that took part. Together, you raised over £57.4 million, inspired thousands of supporters and made a tangible difference to communities around the world.

Congratulations once again to all our winners, and thank you to everyone who shared a case study. Selecting just six winners was no easy task, and we can’t wait to see what you achieve in next year’s campaign.